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COVID-19 Resources

Our Sitewise Solutions team has been busy working to provide you with essential datasets and services to support your organization in dealing with the current global pandemic. It’s difficult to understand how each market and industry is responding and will eventually recover. We’ve created a comprehensive COVID report which combines the latest datasets from our data partners.

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Geosocial Data

Sitewise Analytics, a leader in the real estate and market analytics industry, and Spatial.ai today announce a new partnership integrating Geosocial data into Sitewise’s Solutions. Sitewise clients in the United States and Canada will now have access to a state-of-the-art, location-based social media dataset to support market research and location analytics. With access to social media behaviors of consumers nationwide, analysts can now layer traditional consumer data like demographics and psychographics with real-time, self-contributed lifestyle segmentation.

Communities, like people, are unique and cannot be accurately defined by a single demographic or psychographic characterization. Spatial.ai’s geosocial dataset allows decision makers to better understand each community’s multifaceted interests. Are the people in my area of study interested in wellness? Are they also craft brew lovers who have a penchant for traveling? How does the block group rank nationally for nightlife, artistic behavior, outdoors activities? 72 interest categories are featured in the platform and include segments such as Bookish, Dog Lovers, Girl Squad, Hops & Brews, Trendy Eats, and Yoga Advocates.

Sitewise users will be able to use Geosocial to:

● Scientifically select new sites that align with community interests

● Reduce error in sales forecasting models

● Identify key customer segments that drive success for a brand

● Uncover additional markets where key customers are located

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Streamline Your Data

Connect your data to Sitewise, no matter where it is!

Similar to other aspects of Sitewise, your account can be configured to make your lives easier and streamline update processes. If updating your data is a time consuming and cumbersome process, we’re here to help! Here are some methods we can use to keep your data up to date: 

1. Automated Data Feeds
Our developers have built Sitewise with data automation in mind. We create automated data connections daily and they’re often included within your Sitewise Support and Services plan. Some of the external systems we’ve hooked up to already, but are certainly not limited to, are Lucernex, IBM Tririga, Sitefolio, Expesite, QuickBase, Oracle, SmartSheet, Google BigQuery, SalesForce, Microsoft Azure, ABC Marketing & other Enterprise Data Warehouses.

Generally, if your external database has the ability to send files via SFTP or has an API connection, we can almost always make it work with Sitewise. 

2. Drag n’ Drop Updates
Maybe your data isn’t contained within a structured database but instead managed within a flat file like Excel. We can create user-friendly “Drag n’ Drop” processes for you to upload a file into your Sitewise Portal. From there, sit back and relax as Sitewise does the heavy lifting to update any number of files based off the single upload.  

3. Direct replace with our new and improved Layer Import Engine
The new Layer Import Module makes it easy to replace simple files on your own without needing to rely on our Client Solutions team. This method should only be used for data tables that do not have documents attached to locations and are not connected to other update processes listed above. If you missed the details in our last newsletter, contact us to learn more! 

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